August 22, 2018

States With The Most Grateful Grandkids

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Is there anything better than grandparents? Whether you grew up down the road from them and saw them every week or you made that special trip to see them every summer or during the holidays, visiting with grandparents usually guarantees plenty of cookies and lots of embarrassing stories about your parents.

To celebrate how much we love grandparents, we decided to look at Google search trends in every state to find out which states had the most grateful grandkids. To do this, we looked at each state’s volume per capita on search terms like, “gifts for grandma,” “gifts for grandpa,” “gift ideas for grandma,” “Christmas gifts for grandfather” or simply “grandma,” “grandpa,” “grandmother,” or “grandfather.”

So, who loves their grandparents the most in the U.S. according to Google? We found some interesting trends throughout the country.

The Top Grandparent Appreciators

It turns out that the most grateful grandkids in the country are from Minnesota. The land of 10,000 lakes claimed the top spot, according to our analysis of Google search trends data. Ohio, Texas, Georgia, and Michigan weren’t far behind, rounding out the top five grandparent-loving states in the country. Finishing out the top 10 grandparent spoilers were New Mexico, coming in at No. 6, followed by Nebraska, Illinois, Missouri, and Wisconsin.

Interestingly, Google search trends indicated that most of the grandparent loving states were in the middle of the country and that the bottom of the list were those states closer to the east and west coasts. In fact, with the exception of Oklahoma and Arkansas (who came in at No. 31 and No. 33, respectively) as well as South Carolina, Idaho, and Maryland (who came in at No. 14, No. 16, and No. 17, respectively), the central part of the country nearly makes up the entire top 20. Kansas came in at No. 11, North Dakota came in at No. 12, Iowa at No. 13, Colorado at No. 15, South Dakota at No. 18, Utah at No. 19, and Indiana at No. 20.

The States Who Need To Give Their Grandparents A Call

Now that we know who makes the most effort with their grandparents—let’s take a look at those states who might be overdue for a phone call with grandma and grandpa.

Coming in at No. 50 is Maine, with Vermont, New Hampshire, Alaska, and Massachusetts making up the bottom five. Some other states who could stand to pay their grandparents a visit would be Montana, which ranked at No. 45 and was preceded by Hawaii, Oregon, Washington, Connecticut, and Rhode Island.

So, which states landed in the middle? These are the grandkids who could stand to ramp things up a little bit, but thankfully, made it out of the very bottom of the data.

New Yorkers just barely missed the top 20, coming in at No. 21, followed by Nevada at 22, Alabama at 23, North Carolina at 24, Virginia at 25, Florida at 26, Wyoming at 27, New Jersey at 28, Tennessee at 29, Pennsylvania at 30, Oklahoma at 31, West Virginia at 32, Arkansas at 33, Arizona at 34, Kentucky at 35, California at 36, Delaware at 37, Mississippi at 38, Louisiana at 39, and Rhode Island at No. 40.

METHODOLOGY

We analyzed more than 20 keywords related to grandparents in all 50 states. Search data is adjusted to make comparisons between terms easier.

The search results are proportionate to the time and location of a query by the following process:

  • Each data point is divided by the total searches of the geography and time range it represents to compare relative popularity. Otherwise, places with the most search volume would always be ranked highest.
  • The resulting numbers are then scaled on a range of 0 to 100 based on a topic’s proportion to all searches on all topics.
  • Different regions that show the same search interest for a term don’t always have the same total search volumes.

The final rankings are based on search volume per capita of the following search terms:

Grandparents day, national grandparents day, gifts for grandma, gifts for grandmother, gifts for grandparents, gifts for grandpa, gifts for grandfather, mother’s day gifts for grandma, mother’s day gifts for grandmother, gift ideas for grandma, gift ideas for grandmother, Christmas gifts for grandma, Christmas gifts for grandmother, Christmas gifts for grandparents, grandma gifts, grandmother gifts, best gifts for grandma, best gifts for grandmother, father’s day gifts for grandpa, gifts for grandfather, Christmas gifts for grandpa, Christmas gifts for grandfather, best grandpa gifts, best grandfather gifts, grandpa gift ideas, father’s day gifts for grandfather.